Bell Financial Group (ASX:BFG)

Colin Bell
Exec Chairman
Market Cap (AUD): 538.85M
Sector: Financials
Last Trade (AUD): 1.68 +0 (+0%)
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1. About

Bell Financial Group Limited (ASX:BFG) is an Australian-based provider of stockbroking (full service and online), investment and financial advisory services to private, institutional and corporate clients.

Originally founded by Colin Bell in 1970 as a commodities trading business, through organic growth and successful acquisitions the company has grown to become one of the largest Australian-based stockbroking, investment and financial advisory firms. The Group has over 680 employees including over 325 advisers, operates across 15 offices in Australia and has offices in New York, London, Hong Kong and Kuala Lumpur.

Across Bell Potter Securities Ltd, Bell Potter Capital Ltd and Third Party Platform Pty Ltd, the company services over 600,000 clients with funds under advice exceeding $58.4 billion. Its collective strengths lie in providing focused investment solutions for all clients – corporations, institutions, superannuation funds and individuals.

2. Business model

3. Strategy

4. Markets

5. Competition

6. History

7. Team

8. Financials

9. Risk