Step One Clothing Limited (ASX:STP)

Greg Taylor
Market Cap (AUD): 66.72M
Sector: Consumer Discretionary
Last Trade (AUD): 0.38 +0.02 (+5.56%)
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1. About

Step One Clothing Limited (ASX:STP) is a brand owner and leading online direct-to-consumer retailer in the mens underwear category. 

The Company offers an exclusive range of high-quality, organic, ethical and sustainable underwear that suit a range of body types and currently operates in Australia and the United Kingdom. 

The Company operates within the underwear market that is a segment of the innerwear market. The Companys current range is in the mens underwear segment but Step One also intends to broaden its product range and enter the womens underwear market as part of its growth strategy.

Step One has multiple growth options including strengthening brand equity among new and existing customers, the development of new products in the inner-wear sector and international expansion.

2. Business model

3. Strategy

4. Markets

5. Competition

6. History

7. Team

8. Financials

9. Risk