Mr Price Group (JSE:MRP)

Mark Blair
Market Cap (AUD): 52.04B
Sector: Consumer Services
Last Trade (AUD): 200.52 -2.09 (-1.04%)
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1. About

Mr Price Group (JSE:MRP) is a cash-based, omni-channel, fashion-value retailer targeting younger customers in the mid to upper LSM categories retailing predominantly own-branded merchandise. The group operates the following brands:


mrp is a fashion-leading clothing, footwear and accessories retailer that offers on-trend and differentiated merchandise at exceptional value to ladies, men and children. Through constant innovation and product development, staying on the pulse of international fashion trends and diligent resourcing, this brand is able to make catwalk fashion accessible to customers at highly competitive prices.


Comprehensive range consists of sporting apparel, footwear, equipment and accessories. All major seasonal and non-seasonal sport types are represented in the group's sport & fitness brand Maxed and extends to its outdoor brand, Maxed Terrain.


Delighting customers with feminine women’s smart and casual fashion apparel, intimate wear, footwear and accessories, of exceptional fit, quality and versatility at competitive prices, with clothing offered in extended size ranges. Miladys really understands women. The division employs over 1,300 women of all shapes, ages and backgrounds. That means women are buying for women.


Contemporary designed homeware and furniture to value-minded customers, who have a young-at-heart attitude. The division aims to delight its customers with innovative products at everyday low prices.

Sheet Street

A value retailer offering a wide range of core and fashion products across the bedroom, living-room and bathroom. The brand offers tasteful homeware products at exceptional value, allowing its customer to create the home they love, at a price that they can afford.


The MRP Money division is focused on supporting the group’s profitable growth in retail market share through the development of the right relationship with customers. The primary financial products - store cards, airtime and insurance - are positioned to reward and retain its most valuable customers by being competitive, simple and easy to understand. The group's product offering includes granting of credit, management and collection of debtor’s books and marketing of financial services and cellular products.

2. Business model

3. Strategy

4. Markets

5. Competition

6. History

7. Team

8. Financials

9. Risk